How to add color swatches:
Catalog > Attributes > Manage Attributes
Select Color
Select Attribute Images
Upload Color Swatch for each color
Save Attribute
Add Appropriate Image for Simple Product:
For each product that has color swatches, you must go to each simple product and upload an image specific to the color
Example:
Sailboat T-Shirt is the configurable product for Charcoal, Grey and Fuschia
Sailboat T-Shirt , Blue - is the simple product
Select this product and upload a Blue product image and be sure to select Base Image, Thumbnail and Small Image.
Do so for the other colors for each product
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